Content posted on 3/18/24 on @parisncholle's Tiktok
Plan of Action:
Content Creation: Film try-on sessions featuring the clothing items from @gorglitter_us's Amazon store. Showcasing the fit, style, and versatility of each piece will help potential customers visualize themselves wearing the products. Engage with the audience by actively responding to comments and questions, providing additional information about the clothing items and directing followers to the Amazon store for purchase.
Social Media Promotion: Share the try-on sessions and promotional examples from the Amazon store on TikTok, Instagram, and YouTube. Utilize engaging captions, hashtags, and tags to increase visibility and reach a wider audience. Create dedicated posts or stories on Instagram to showcase the featured clothing items, incorporating swipe-up links or directing followers to the Amazon store through the link in bio.
Photoshoot Planning: Plan and execute a photoshoot to capture high-quality images of the clothing items. Consideration will be given to location, styling, and props to ensure the visuals align with @gorglitter_us's brand aesthetic and appeal to the target audience.
Content Filming: Film the photoshoot process, capturing behind-the-scenes footage of the outfits being styled and modeled. This behind-the-scenes content adds authenticity and relatability to the promotion, giving followers insight into the creation process.
Content Sharing: Share the professionally filmed and edited photos on social media platforms, accompanied by catchy music and engaging captions. These visually appealing posts will grab the audience's attention and drive traffic to @gorglitter_us's Amazon store.
By implementing this plan of action, we aim to create engaging and cute content that effectively promotes @gorglitter_us's clothing collections on Amazon, increasing brand visibility and driving sales.
This project prompt outlines the objectives, strategies, and key actions for the content creation collaboration with @gorglitter_us, providing a clear roadmap for execution. Adjustments can be made based on specific campaign goals and requirements.
Credits:
Client: @gorglitter_us on Amazon Store
Content Creator/Model: Paris Spalding
Photographer: @aliyahroettgerphotography